by Cassio Gusson
When we see the development of the cryptocurrency and blockchain ecosystem, the first countries that come to mind are Switzerland, Japan, Malta, Estonia, USA, among other nations that publicly over the years have announced and tried to develop this new industry.
Meanwhile, the scenario in Brazil is not one of the best, exchanges struggle with banks for closing accounts, the crypto-assets await legal security that allows for minimal stability for entrepreneurs and investors, among other factors that hamper the development of the cryptocurrency industry in Brazil.
However, despite all these challenges and seeking to be one of the best innovation hubs in the world, a group of businessmen are building, over an area of 20 million m², the Polo Multimodal Pecem in the region of São Gonçalo do Amarante, near the port of Pecém and at 60 km from Fortaleza. Their goal is to approach companies, create jobs and a microeconomy guided by tokens.
The region of São Gonçalo has been growing rapidly and already has about 27 companies installed, from 10 different countries, creating around 50 thousand jobs.
The area of the project is a strategic one and aims to link the hub, the port of Pecém and the Export Processing Zone - ZPE, thus creating conditions of innovation that involve several industries.
The Cryptocurrency Easy had an exclusive access to the project, which plans to integrate the strategic potential of the region with blockchain and tokens in an attempt to create a real innovative ecosystem.
For this purpose, one of the steps is to create a means of exchange that is common to all these markets and, in this sense, the entrepreneurs (the capital of the Polo is 100% private) are developing a token of their own, the Polocoin, which intends to be the token used all over the ecosystem, involving the Hub, the port and the ZPE.
A New Economic Model
The project is uniting continents and has partners in Brazil and Europe. The Swiss Dynasty Global Investments is signing a partnership with the POLO MULTIMODAL PECEM for the development of green mining projects in the SmartChain City region. The company is linking the ecosystem to the pillar of environmental sustainability and blockchain and is seeking partners so that every hub has renewable energy being "traded" through the Polocoin and a system of assets that uses tokens.
"What is being developed in the POLO MULTIMODAL PECEM is a completely new and unique project in the whole world. We are not just talking about a token or using blockchain to track a production chain or shipments traveling the ocean. We are talking about the creation of a real innovation ecosystem that will join companies and society; producers and consumers; businessmen and professionals; governments and private enterprises; industry and small businesses among others, all in a pillar of sustainability and distribution, operating a blockchain to ensure transparency. It will have its own token, a local one, which will allow faster transactions and eliminate bureaucracies, opening up a new digital economy, from machine-to-machine transactions, Internet of Things (IoT), Machine Learning, Big Data and other technologies to environmental preservation and maximization of renewable resources such as energy", said Evandro Camilo, a lawyer expert in tokenomics and one of the founding partners of CY²LAW, an office responsible for the structuring of tokenomics and the internationalization of the Polo Multimodal Pecem.
Ingrid Barth, one of the consultants of the project, points out that the port of Pecém has opened a new route to Asia and Europe and currently has the only maritime route of Maersk (the global leader in overseas transport that already works with blockchain), connecting the port of Singapore to Brazil, and represents an average economy of 31 days of navigation compared to the traditional route around Africa.
In addition, Barth reinforces that the port seeks an approach and inspiration with the port of Rotterdam, the largest European port hub. For the businesswoman, the whole potential is a unique opportunity for the development of an innovation hub that has crypto-assets and blockchain as a basis for development.
"We are building here, together with all partners involved in the project, not only the largest innovation hub in the world, but the first global hub that will implement the standards of the new economy, which will be digital, shared and have technologies like blockchain, IA and IoT as a basis. Brazil is leading a global process of transition from a central financial system, built with fiduciary currencies and totally state control, to a new system, above of all, digital, and despite it is still regulated by state agents, it is much more distributed and efficient, able to break the last barrier for a multilateral and globalized market. Allied to this new economy is the foundation of a new social era, which will be based on energy efficiency and this involves not only energy as kilowatts supplying power but energy in the broadest sense of the term, ranging from bureaucracy to quality of life. For us, the hub has a higher purpose, which is above all to benefit the productive sector and society”, said Barth.
The whole project also involves three main axis of innovation and interconnection: Smart Chain Industry, Smart Chain Building and Smart Chain Factory, which will act as a point of intersection of technologies, from blockchain to Artificial Intelligence; from 3D to Smart Contracts, all to make processes more and more automated, intelligent and integrated with Industry and Logistics 4.0, aiming for efficiency, quality and integration with the UN Global Challenges of Sustainability.
"The internationalization strategy of the POLO MULTIMODAL PECEM is based on the methodology of internationalization of blockchain companies in favorable regulatory environments and the adoption of sustainability mechanisms established by the 17 Sustainable Development Objectives (ODS) that make up a global agenda adopted during the Summit of the United Nations Conference on Sustainable Development, to be achieved by 2030. The Polo Multimodal Pecém intends to attract the world maritime market to Brazil by using blockchain technology to create safe environments for international transactions and intelligent networks to maintain microeconomics in the region. Because of this, the company has been internationalized by the Netherlands and Switzerland, due to the technological and maritime strength of the Netherlands and the financial environment and stable and secure blockchain of Switzerland. The operation must take place in accordance with the best practices of environmental sustainability, and owing to this, it has been approaching relevant agents of international trade, the blockchain ecosystem and International Organizations to protect the environment. The strategy has proved to be fruitful, having even attracted the Swiss blockchain company, Dynasty Global, which is expected to start the green mining operation in the area of the hub, using wind power”, highlights Yulgan Lira, a lawyer expert in internationalization of blockchain companies and one of the founding partners of CY²LAW.
As determined by the Cryptocurrency Easy, as early as November 2017, the Polo Multimodal formalized its association to the covenant, aiming to contribute to the implementation of the ODS and to cooperate with partners and other stakeholders.
Lira and Barth, among other entrepreneurs, have been recently to Switzerland, the Netherlands, the US and Malta to connect other parts of the project, which involve partnerships that cannot yet be disclosed. In Brazil, other partnerships and conversations with state regulators and concession operators, as well as logistic companies, startups, fintechs and even with cryptoeconomics companies are being made, however, the details remain confidential due to agreements and Memoranda of Understanding between the parties.
A spokeman linked to the Ministry of Industry and Foreign Trade and Services, who asked not to be identified, revealed to Cryptocurrency Easy that the Ministry has accompanied the development of the proposal concerning the area surrounding the Port of Pecém, as well as another project of smaller scale, that intends to implement blockchain in some procedures in another port of Brazil, in Itajaí, Santa Catarina. Both proposals are being accompanied with some enthusiasm towards the innovation and leadership that Brazil can obtain in the international scenario with the implementation of the proposals. According to Luiz Gustavo Ferreira, an IBM consultant, currently in Brazil, only in the logistics area, about 90 companies are implementing blockchain.