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Polo Multimodal Pecém: a 20 million square meters private “smart city” with tokenized assets

Updated: Dec 1, 2020

Polo Multimodal Pecém is an entrepreneurial project related to real estate and logistics, heavily focused on blockchain and the value of digital assets as an investment medium.

The ambitious project involves the creation of a “Smart Chain City”, an actual industrial and urban area, completely private, located near the Port of Pecém, in the Brazilian State of Ceará. It’s a “industry port” of great strategic importance, with an annual growth rate of 34% since the year of its inauguration in 2002. This area also includes the first and only free zone for exports in Brazil.

Context and features of the project

Behind the development plan of Polo Multimodal, claims the company, is the ownership of a plot of land with a total area of ​​over 20 million square meters. The strategic location of this land, located just 15 kilometers away from the free zone of the Pecém

Industrial and Port Complex (CIPP - Complexo Industrial e Portuário do Pecém), represents a key feature of the project.

Thanks to the expansion of the Panama Canal, says the company, the Port of Pecém is experiencing a rapid expansion in maritime transport activities, becoming an international hub of great strategic importance for the ships that cross the Atlantic. The geographical area of ​​Polo Multimodal also received huge foreign investments: over 7 billion euros, among which stands out the 75 million euros investment contract from the Port of Rotterdam Authority.

To learn more about Polo Multimodal Pecém, please visit the official website (italian version's link)

Taking advantage of its geographical position, the company plans to build a big industrial-logistic complex that can house companies, research and development centers, storage areas for goods and containers, as well as a complex of private residences.

Thanks to the proximity to the port, and consequently to the growing opportunities for maritime transport, combined with state-of-the-art infrastructures and digitized processes, this project offers a considerable competitive advantage for companies, especially SMEs, that will operate inside the Polo.

Small and medium-sized enterprises are the main focus of this project, and the core business of the entire complex. Although they represent the beating heart of the global economy, SMEs have few opportunities to develop their business in a lean and innovative way. Unlike large companies, whose resources and funds allow access to the best technologies and opportunities currently available, small businesses struggle to take advantage of innovative trends. Thanks to Polo Multimodal, SMEs will have the opportunity to establish themselves in a cutting-edge industrial setting, characterized by a lean bureaucracy and a heavy focus on new technologies, thus initiating a process of growth and internationalization.

Sebastiano Di Ruocco, CEO and Co-founder of the project, said about Polo Multimodal:

We need to reach a point where entering a new market becomes quick and easy. Through the development of smart logistic infrastructures, digitization processes and strategic on-site support, we will give SMEs a chance to grow and conquer new markets.

Partnership with Waltonchain

In preparation for the development of innovative technologies and processes based on blockchain, Polo Multimodal Pecém has partnered with Waltonchain, a well known company in the industry that developed the WTC token, available on some of the world's leading exchanges.

Upside factors and sustainability

The current evaluation of the company does not take into account some important side projects, which offer excellent business opportunities. Among these projects, the most significant are the construction of a private port (Taíba Port), the development of a “private airport for business and goods traffic”, the Polo Pecém Airport, as well as the creation of the “Polo Energy Valley”, an area dedicated to the production of renewable electricity.

The company pays great attention to the issue of environmental sustainability. In this regard, Polo Multimodal follows the Sustainable Development Goals (SDGs) project developed by the United Nations, in order to not only build the before mentioned area dedicated to the production of renewable energy, but also establish a better waste management system, more attentive to recycling and to the use of construction methods that allow to minimize both active and passive consumption.

New partners and investors

With the support of Polo Swiss Development AG, the Swiss holding firm that manages the project, the company is looking for new partners and investors for the Private Offer phase, followed by the tokenization of equity.

The company claims the project has been independently evaluated by the prestigious U.S. company Berkeley Research Group. Investors, however, will join the project “at the price of the current assessment of the land”, much lower than the evaluation of the project, and can choose to invest with traditional shares or through security tokens. Thanks to the development of infrastructure on the land, the company plans to generate value and, consequently, dividends for shareholders.

Victor Ghia, Operation Manager of Polo Multimodal and Honorary Italian Consul for the States of Ceará-Piauí, said:

“Polo Multimodal provides all the necessary conditions for a company to enter and conquer the Latin American market. Companies will receive institutional, technical and strategic support. Our mission is to help companies during the process of internationalization.”

For more information on the project and to get in touch with the company's management team, which also includes Italian entrepreneurs, please visit the official website.



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